Selling a home is an emotionally charged event. Usually those emotions come from mismanaged expectations. The guide down below gives a generalized overview on how the process works so you can manage your expectations accordingly.
Understanding the motivation is a key component as it allows you to stay grounded in your decision when negotiations start. Are you downsizing? Did you inherit the home? Maybe the cost of repairs and upkeep are too much? Whatever it is, establishing that first will dictate the path moving forward.
Price is one of the most important components to selling your property. Determing the appropriate price will first be guided by your motivation in step 1 and then secondarily, assessing the market. Not just what sold but what are you competing with? Maybe that house around the block sold for 900,000 but that was 8 months ago and the market is trending in a different direction. Maybe you have to compete against 3 homes all with impact windows and upgrades that are priced below the market. Alex will put together a go to market plan that blends all of these variables coupled with his decade of experience.
Based upon the analysis from step 2. There are various preparations that need to be completed depending on your situation. Maybe there are some minor repairs that need to be done? Perhaps you’re an amateur hoarder and the space needs to be cleared? Once some of those are completed we can proceed with doing a deep clean and get professional photography/videography done for the marketing.
Now your home is on the market. The goal is to drive as much traffic as possible to your listing to attract buyers. Depending on your individual situation this may be open houses, social media marketing, even cold calling prospective buyers who may be interested in your listing. We exhaust every channel until your place is sold.
Once we execute on the previous 4 steps, your property will likely attract an offer. We will analyze the offers based upon not just price, but any contingencies, terms, etc. Maybe it’s contingent on selling their other home? Maybe that home has been sitting on the market for 200 days? Maybe there is an appraisal contingency versus one that’s all cash. This is the stage to evaluate the offers to eventually accept one that accomplishes your goal.
The last step is twofold. When you accept an offer, that starts the process of adhering to the contract. There will be an inspection, appraisal, insurance quotes for the buyer and much more. I will walk you through the process to accept the offer and show up to the closing table an ensure your funds are in your account.
Looking to work with a full time agent with 10 years in the business? Whether you’re relocating, downsizing, going through complicated probate proceedings, or just looking for your dream home, Alex has seen it all